Rocket Audio: Fighting on the Inside Podcast
This year we produced Fighting on the Inside hosted by Jamie Jewitt and Johnny Nelson with charity Gloves Up Knives Down. Our second project with Jamie following the success of his parenting podcast, It’s Not All Dad. FOTI is now live across all podcast platforms and as a video series on YouTube. Jamie and Johnny […]
The Family Collective: Authentic Content & Insight With Families.
As the New Year gets into full swing, quarters begin (or end for some) and plans for content and campaigns need to be put in place or shifted at the last minute. Whether you are working on the promotion of a new title in publishing, product development for a children’s brand or maybe a new […]
Organic Social Masterclass 2023
Working with Rocket enables you to access our range of masterclasses. Lead by different members of the team, we unpick a trending industry topic, platform or content marketing discipline. Overview This year we are kicking things off with our organic social masterclass. Refreshed for 2023, we take a look at what’s new (and what’s developing) […]
Favourite Campaigns of 2022
As we move towards the end of 2022, we’re looking back at some of our favourite campaigns! We asked the team to share a memorable campaign, why it was their favourite and a little bit about it! Our specialism at Rocket is engaging youth and family audiences across all platforms, here are a few influencer […]
Rocket Appoints Big Bang PR
We are really excited to share that we’ve appointed Manchester’s Big Bang PR agency to fuel our growing reputation in the youth and parent marketing space. The mission Big Bang PR, a micro-agency launched by Paula Hunter and Samantha Jones in April 2021, will take responsibility for building our brand fame and positioning us as […]
‘Screaming For Screening’ wins GOLD! Best Partnership 2022.
A couple months ago our campaign for The London Dungeon was shortlisted in the Content Marketing Association (CMA) Awards 2022 for Best Partnership, and we’re excited to share that we WON! The judges said our campaign titled ‘Screaming For Screening’ was, “the perfect marriage between partner and platform, and it’s really difficult to get TikTok […]
Rocket Monthly Wrap: November 2022
There’s never a dull moment when working with brands in the youth and parent space. November has been busy… October half term passed us by and we swapped our spooky campaigns for something a little more festive. Throughout November we launched brand activations, started working with 2 new clients, activated influencer campaigns, signed a new […]
Rocket Fuel Podcast Returns
Our Rocket Fuel Podcast has returned for a fourth series! We are a marketing and content business that helps brands better understand and better engage youth, family and children’s audiences. We have relaunched our popular youth culture and youth marketing podcast, Rocket Fuel. A series of one to one interviews with those that have affected […]
2022 International Content Marketing Awards
We’re thrilled to announce we’ve been shortlisted for two awards in this years International Content Marketing Awards with the CMA! Best Partnership Our ‘Screaming for Screening’ campaign with The London Dungeon and Brook sexual health and well-being charity, has been shortlisted for best partnership this year! After already winning an award for this campaign at the performance marketing awards […]
How Do We Discover Readers?
Insight informs all of our campaigns here at Rocket. No matter what investment is going into the campaign activity, understanding the target audience is crucial for success. Marketing to youth and parents changes so frequently, with the development of new platforms and changes in behaviour and attitudes. For The Bookseller’s Children’s Conference back in September, […]