The Romance Creator House UK

Our goal was to build on existing excitement for romance authors and hero titles in the BookTok community, by creating a huge moment for creators and viewers with the latest creator house.

Pip & Posy

Our campaign objective was to promote the award-winning second series of Pip and Posy, driving engagement and increasing views.

We created a cross platform Influencer Marketing and paid social campaign targeting parents with pre-school children.

Family Collective: i-SPY for Harper Collins

We created a suite of assets with our wonderful Family Collective, for the publisher to use in their marketing and promotion of the i-SPY Challenge books. Authentic content to resonate with parents, produced remotely but our content team, filmed by families themselves. 

Madame Tussauds – Tea With The Queens

Madame Tussaud’s London tasked us with creating a brand campaign that embodied their ‘Rebels and Royals’ values. With every brand looking to ‘reign’ the conversation around the Platinum Jubilee, MTL wanted to cut through the noise, celebrate its history with the Royal Family and engage domestic audiences in an exciting way.

TikTok Book Awards 2023

In partnership with ByteDance throughout the summer of 2023, we helped create and deliver the very first TikTok Book Awards UK and Ireland. 

LEGO 2K Drive

We were the lead agency for the influencer marketing activity for the launch of new LEGO game, LEGO 2K Drive – in collaboration with 2K Gaming.